Tips on how to save your AdSense account from Ban
I started using AdSense in February 2009 and since then my blog has become a big part of my monetization strategy.
In the first 5 years I simply earned around 1 million INR from AdSense and realized how many AdSense replacements we are talking about, AdSense is one of the best and highest paid advertising networks for any blogger.
I have shared some handy tips to increase your Adsense revenue, but as I mentioned, Adsense is very strict about TOS, which means that you take care of a few things to make sure You are not to violate AdSense policies. We all know that obtaining AdSense approval is not easy and we need to do a lot more to keep our AdSense account active.
Recently, I received an email from the AdSense team that AdSense delivery on one of my sites has been disabled. I think it’s time to update this post, and let the new AdSense publishers know about AdSense policies and things to avoid, which can lead to account restrictions.
With the introduction of Google Panda, since 2011, slightly out of context, they have also made some major changes to the AdSense quality guidelines. In particular, in 2011–2012, we saw that many Indian and Pakistani AdSense publishers violated copyrights and banned low-quality pages. Another major reason for the Adsense ban is incorrect clicks, which is a completely big topic and I will see it in another post.
Google Adsense policies are very strict, which is why I removed the Global Translator plugin to protect myself from banning Google Adsense.
Here are some simple mistakes that an Adsense publisher should avoid banning themselves:
Understand Adsense TOS and stop violating Adsense policies
Thus, the risk of maximum AdSense accounts is gone. Starting with AdSense, most publishers usually ask their friends to click on ads or click on their ads from different IP addresses. If the AdSense team detects any such activity, they put your account into ‘disabled mode’ to protect advertisers.
Also, many new publishers asked their readers to click on advertisements, which encouraged AdSense to specify its program policies.
Using AdSense in an unsupported language blog
At the time of writing, Google AdSense does not support all languages to qualify for the program. If you have an authorized AdSense account that you use to display it on a blog, which is not the compatible language of Adsense TOS, you should make changes as soon as possible. If you use any method to translate your blog into multiple languages and place advertisements, it can be considered a violation.
Sending ads by email
Many publishers have started sending advertisements over email, sometimes it goes viral. Google found it against program policies.
Many publishers have started using tricks like “click here”, “click to see hot baby”, which encourages clicks. Encourage Clicks? Oh, time to see point 4.
Do you use a pop-up script to display Adsense in a pop-up, and do readers need to click on it to read the content? Another large number.
Competitive Contextual Advertisement
Make sure you do not use any other relevant programs. Explain that Google Adsense is your only advertising program. For demonetization too, you can use multiple ad networks. Here I have done some experiments which follow Adsense TOS:
Adsense Code Changes
So are you a programmer? Unimportant. Google will not allow you to modify your AdSense code in any way.
Image Shadow: Keeping Google Adsense’s image ad unit with a nearby image may be the best and smartest trick, but guess what? Do this, Google AdSense can block you. Google TOS does not allow you to shadow your AdSense image ads with surrounding images.
Copyrighted Content Hosting
If you run AdSense on a site that distributes copyrighted content, such as movies, songs, or any other file, you will receive an immediate ban. AdSense does not allow AdSense to be placed on sites that distribute copyrighted content.
Adding copyright and copyrighted material to the distribution site
This is something I discovered in 2012. This is the biggest reason that most sites have Adsense ban. If you link to sites such as (movie streaming), illegal or pirated software, geizen sites, your AdSense for that particular site may be disabled. Here are some other types of content that are not allowed on AdSense sites:
- Pornographic content, adult content
- Violent content
- Race content
- Hacking / cracking
- Gambling / Casino
- Pages that sell drugs, alcohol (beer or hard alcohol)
- Arms and ammunition selling pages
- Distribution of jobs of course. Such as: student essay
These are just examples. There can be many more. Therefore, you should avoid placing any such content on your blog or serving AdSense on those pages.
If you purchase traffic to your AdSense-enabled sites, it will not be allowed to comply with AdSense TOS. Also, take a look at the quality guidelines on the AdSense landing page, which will let you know what Google expects from your pages.
It is not a violation to advertise your social media posts or buy traffic from high quality sites.
Creating ads seems to be part of the content
You have the freedom to mix your ads with content by changing the color or size, but don’t make it like content. The image below shows what kind of color is unacceptable:
More important things to know:
- Do not make your AdSense ads sticky. Linking it is against the AdSense implementation policy.
- Using AdSense ads on videos with YouTube or other video hosting sites can radar your account. To avoid this, make sure that your blog contains original content. It is a good idea to include 200–300 words of content in your explanatory words in the video.
- Do not place AdSense ads on 404 error pages, exit pages, login pages and thank you pages.